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Facebook Group Etiquette: The Two Deadliest Sins
Online communities are my passion, and Facebook is where I spend a lot of my time with those communities. Facebook Group etiquette, as a result, matters A LOT to me. I consider online communities so important that I host a Facebook Group devoted to sharing the best of...
Communicator Academy: How to Create a Challenge for Your Followers
Recently, I was invited to the Communicator Academy podcast to discuss how to create a challenge for your followers. Specifically, podcast host Kathi Lipp and I talked about how challenges serve as effective tactics for writers and speakers who want to grow their...
This Email Subject Line Must Die (and What to Say Instead)
As a social media consultant, I am on several email lists because it helps me better serve my clients. I subscribe to lists with lead magnets I admire and ones I think stink. I subscribe to lists based on what I see on sales pages, hear on podcasts and see on...
