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You Have a Facebook Group, Now What?
Build it and they will come… That’s what everyone seems to say about Facebook Groups. But is it true? If the group you built is far from your field of dreams, you’re not alone. It’s the No. 1 complaint that leads writers and business owners to seek out my services. “I...

Asking for What You Want on Social Media
Are you posting and posting to social media and getting a whole lot of nothing in return? Do you ever wonder why some people get so many likes, comments and shares on social media while you get just crickets? Is it you? Your audience? The algorithm? My question for...

How to Use Goodreads Giveaways for Authors to Grow Your Audience
If you want to grow your social media audience, book giveaways and contests are important tactics to add to your marketing strategy.

How to Make a Goodreads Author Page & Utilize Your Author Dashboard
To fully harness the power of Goodreads as a social media platform, you must make a Goodreads author page and learn to effectively use the author program. Not everyone qualifies to become a Goodreads author, but the bar is within reach for any author whose book has an ISBN.

Goodreads: The Best Social Media Platform for Authors
“What is the best social media platform for authors?” That question comes up for me almost daily — writers ask me via Facebook Messenger, in my free Facebook group, by email and especially when I speak live at conferences and retreats. And though most people who ask...