Recently, I was invited to the Communicator Academy podcast to discuss how to create a challenge for your followers.

Specifically, podcast host Kathi Lipp and I talked about how challenges serve as effective tactics for writers and speakers who want to grow their social media following or increase their online engagement.

If you want to grow your audience, create community, and create a place where you can challenge people who follow you to grow and change, then you need this episode.

Challenges are a great way to develop your online community, but even at the most basic level, there is an art to doing them well.

In this 19-minute episode, I share:

• What challenges are
• How to naturally grow your group using a challenge
• The benefits challenges offer to you and to your followers

But most importantly, I encourage you to use challenges to fulfill your promise to your online community. This is an honor and obligation not to be taken lightly.

If you listen in, I’d love to hear what you think!

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