Let’s build a community
that works.
Everyone knows the standard blah-blah when it comes to online community building. Run the lives. Show up consistently. Moderate the worst impulses of humanity. You know, the usual.
Except… you’ve done that.
And that wonderful community you were sure was right around the corner? Well, it never seemed to come together. Or it blew up in your face. Or it formed, and you realized that unfortunately, you really don’t like these people.
Let’s fix that.
The hype around communities is true. Grow a thriving online community, and you’ve got a built-in audience of devoted fans, warm leads, and most importantly, people who feel personally seen and cared for by you. (Talk about a recipe for increased impact and income!)
I’m really, really good at making that happen.
With a deep background in strategic development and community-building, along with what can only be described as a connoisseur’s appreciation for communities – seriously, I love joining them just to see what makes them work and what drives them into chaos – designing, building, and selling communities is second-nature to me.
Whether you’re trying to rally people around your cause, create a pool of deeply-engaged warm leads, care for an existing community, or, let’s be honest, pretty much anything else that has to do with communities, I’m on it.
I came to Tonya Kubo with a giant Google Doc of ideas and she helped me transform them into a clear, smooth plan. She has this magical way of taking your overwhelm and turning it into something that makes sense and actually feels doable.
When I was spinning out about all the things I thought I had to do right away (because launching a community can feel like A LOT), Tonya helped me slow down, figure out what really needed to happen first, and map out a plan that made everything feel lighter. Thanks to her, new members don’t feel like they’re walking into chaos and I get compliments on the onboarding all the time.
She’s also amazing at helping me analyze my new ideas. I can get over-excited and start chasing a million directions, but Tonya always brings me back to what matters most: the folks inside (including me). Her strategic brain + people-first approach is exactly the combo I needed.
Deanna Seymour,
The Playhouse
How you can work with me:
Community Strategy
Community strategy engagements start at $5,000
The one thing that always makes or breaks a community? A strong strategy. Bring me on board and I’ll craft a strategy that ensures your community’s success, create the plan to get you there, and support you with execution.
Community Design and Building
Know where you’re going with your community, but not quite sure how to get there? I’d love to help you map it out and make it real.
Fractional Chief Marketing Officer
Fractional CMO engagements are retainer-based, starting at $2,500/month.
Need strategic marketing that puts people first? As your Fractional CMO, I begin by auditing your marketing engine before diagnosing the highest-leverage areas of potential improvement. From there, I develop plans to connect with your ideal audience and guide your team in implementing them. I take a community-focused approach whether you run online groups or simply care deeply about building relationships with those you serve.
It all starts with a chat.
No strings, no hard sell. Let’s talk about what you’ve got going on, and figure out the best step forward, together!
